About

Welcome to Couture du Jour!

I have been contemplating creating a fashion blog for quite some time now, and figure there is no time like the present. Seeing as I can be an overly cautious person, I had to give myself a little push (ok maybe a big push!) to take the plunge.

I realized I have an affinity when it comes to putting together outfits and felt I needed a creative outlet to express my sense of style and share my passion for fashion with fellow fashion lovers. I’ve inherited this flair for fashion from my equally fashionable mother, who was kind and patient enough to share her style secrets with me. Not only is she creative, but she is also an accomplished seamstress. I’ve been recently dabbling in sewing myself and hope to one day master the art form.

The name Couture du Jour resonated with me for many reasons. First off, I wanted a title that would be understood in both French and English, seeing as I am a proud French Canadian. The word Couture refers to fashion, and more specifically the high end type, also known as haute couture. In French it has a broader sense and refers to the art of sewing, of creating garments. I chose to use du jour because in French it means “of the day” or “that is current”. This refers to the frequency of posts. I will be sharing outfits regularly, which will be referred to as “Outfits of the Day”. The other meaning that can be understood by du jour is that it refers to the notion of timelessness. Style is timeless and all encompassing. Something worn today can be just as current and stylish as something worn decades ago.

Style is an expression of who you are. You will always be in style by simply being yourself. Once you learn who you are and are confident in yourself, your style will follow suit. Dressing is an art form, there is no right or wrong, nor are there any rules to follow. Fashions come and go, but style is eternal. There is no expiration date! Being comfortable in your own skin and owning your outfit are very empowering.

This blog will be dedicated to fashionistas of all walks of life. Style has no age limit and evolves with who you are as a person. I’d like to point out that I am your average working girl and lead an average life style, although I like to think I’m a glamorous socialite at times… I’d like to share my style tips and tricks to help you develop your own personal style and help you see your own clothes in a different light.

My first tip is to think outside the closet! I find inspiration from all over and in all shapes and forms. I am, and have always been, attracted to colours and prints. I get inspired by pictures in magazines or by elements found in nature or even by other people! Children usually have a free spirit and are fearless when it comes to dressing. They can have such a refreshing take on what goes together, but most importantly they wear what they are comfortable in and own it! Seeing as I never grew out of the “playing dress-up” phase, I feel it is important to experiment with clothes. There are no set rules and you have to find what works for you and your body type.

Lack of inspiration is a road block often experienced when looking through one’s closet. By keeping an open mind and by letting yourself be inspired, you’d be amazed by all the different combinations you could come up with using only items you already own and love. I’m sure you have a few staple pieces that are still in great condition and simply need to be worn in a different way to feel new again. By being creative you can breathe new life into your timeless pieces. Quality and well-tailored pieces are worth investing in, seeing as they will give you more bang for your buck. Let’s face it, not everyone has an unlimited clothing budget… I’m a big fan of copying high end looks with budget friendly finds. The brand and label are not important, it’s how you style the garment and how you wear it with confidence that matters. Just because something cost a bundle, does not necessarily mean it is of better quality. I’m not against splurging every now and then, but a great stylist can make anything work! Remember: wear the clothes, don’t let the clothes wear you.

 

 Mimi